“In the years prior to establishing 6876 and in its formative period i collected many publications and artworks from a myriad of sources to further my understanding and interest in the counter cultural ideas of such groups as the Situationists,Red Army Faction,Red Brigade and The Weather underground.
Six Eight Seven Six utilized these images to develope the aesthetics of a non-conformist, non-corporate and independent organization.
In 1995 this seemed a logical and direct way to stand aside from the mainstream,however over time the use of such imagery/influences has at times become fetishised and misappropriated to the point where we’ve been content to consign this aesthetic as part of the brands evolution.
However this season as part of our collaboration with Kazuki I suggested we use some less well known images from the American counter cultural period of the late 1960’s that we had originally printed as T-shirts for circa 2003—2004 as after all, we are still 6876.
To be continued in 2015 as an anniversary project with classic and new imagery….” Kenneth Mackenzie 6-5-2014
